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Audit a website to build a project

An audit pulls the keywords a website ranks for and sorts them into groups, one group per page on that site. Use it to copy the structure of a site that already ranks in your niche. Project Planner has two ways to do this: Audit for a domain you already know, and AI Wizard to find competitors for you first.

  • Open a folder. Both buttons appear once folders are loaded.
  • You need Xags for each site you audit. See What it costs.
  1. Select Audit in the top bar.
  2. In Audit Website, enter the Domain (for example competitordomain.com). To audit one page only, enter its full URL.
  3. Choose the Location (country and language of the search data).
  4. Optional filters:
    • Exact Match URL: pull keywords only for the exact URL you entered.
    • Filter results to only contain keyword below: keep only keywords that contain a word or phrase.
    • Keyword Volume: a range from 0 to 10,000.
    • Keyword Rank: a range from 1 to 100.
  5. Check the cost line and select Run Audit.

Xagio creates a new project named “AUDIT” plus the filters and domain. Each ranking page becomes a group with its URL, and the home page group starts with “1. HOMEPAGE”.

The AI Wizard finds the top 10 Google results for your main keyword, then audits the sites you pick and clusters all their keywords into one project.

  1. Select AI Wizard.
  2. Choose Global (affiliate, eCommerce, news, blogs) or Local (lead gen, rank and rent, client SEO).
  3. Answer the two questions:
    • Local: the City your business is in (optional but recommended), then a Keyword that describes the business, the Search Engine and the location.
    • Global: the main niche of the site, then the type of site you are building.
  4. Check the Seed Keyword for your website. Select Swap words if the word order is wrong.
  5. Select Search to load the top 10 results.
  6. Pick the sites that look most like the one you want to build. Select All Recommended picks the home pages. Directory and listing sites (Yelp, Facebook, Angi and similar) are marked as not recommended.
  7. Optional: turn on Find ranking keywords from Page URL only or Filter results to only contain keyword below.
  8. Select Finish. Keep the page open until it finishes.

If you pick more than one site, Xagio combines them into one project and clusters the keywords. The page reloads when it is done.

  • Audit Website: 1 Xag per audit, charged only when ranking data comes back.
  • AI Wizard: 1 Xag per site you select. The cost line updates as you tick sites. The top 10 search itself is not charged.

See the Xag price list.

  • “You do not have enough XAGS to continue with this operation!”: buy more Xags, or select fewer sites in the AI Wizard.
  • “No ranking keywords found for selected website. Audit credits are not deducted. Please try again”: the site has no ranking data for those filters. Widen the volume or rank range, or try another location.
  • “Results are empty, no related keywords found.”: same as above.
  • “Results are empty, no top domains for given keyword”: try a different seed keyword or location.
  • “Please select one website in table above”: tick at least one result.
  • “Keyword phrase must be lower then 80 characters long.”: shorten the keyword.
  • “Your account is suspended. Please contact support.”: contact support.